BrandCo Nigeria Limited, a fashion retailer that sells relevant high street brands to urban African customers through retail expression called bCODE, the company recently acquired and launched Adidas in Lagos and Abuja.
bCODE is a wellness fashion and lifestyle multi-brand retailer that sells apparels, accessories and footwear by Adidas, Skechers and Havaianas. The company’s CEO, Wonuola Okoye, revealed that the company would continue to go into franchise with other local and international brands within the athleisure genre over the next few months.
Speaking more on the franchise, she said the company had its “Original flagship brand, as Skechers, then Havaianas and now, we have just launched Adidas…
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News Archive from before July 2018